Amazon’s “soldbyamazon” search tag

I noticed that amazon was putting “soldbyamazon” keyword in many of my searches. Turns out its a feature I had discussed with a friend of mine working at Amazon!

What it helps you do is find products sold by amazon ONLY, hence filtering out the merchants. The merchants do offer a lot of variety, but some great amazon deals get lost in the crowd. Merchants charge exorbitant shipping fee also, whereas amazon ships most of the stuff for free.

So go ahead and search “showonlyamazon mountain bike” on amazon and feel the difference!